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Investment Approach

The Ascendable Capital model is to identify early stage technology businesses where:

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There is a keen insight into a particular vertical or market segment

Niche or overlooked markets are welcome and perhaps encouraged

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Built and launched product with initial customers

Revenue with expectation of future cash flow

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Achieved product-market fit (PMH)

Or formulated testable theories on how to do so

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Company has raised angel or institutional capital

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Product is either a Vertical SaaS or Fintech offering

Ideally in a regulated space but not required.

We don't have set targets for revenue or exit value.  Rather, we're focussed on businesses that have reasonable expectations of generating cash flow and can be operated to cash over the long term.

© 2023 Ascendable Capital LLC

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